Innovation is no stranger to the information technology function. Armed with increasingly sophisticated applications, IT-led teams have consistently found new ways to streamline enterprise business processes, vastly improving operating efficiency and reducing costs. Corporate leaders, however, are raising the bar: they expect IT’s core mission to expand from cost-cutting to enabling revenue generation within a short period of time. Most IT leaders are ready to accept the challenge, but what does revenue generation mean for the IT function? And how can organizations encourage truly innovative behavior from IT that contributes to revenue growth?

To find out, the Economist Intelligence Unit surveyed senior executives in both technology and business functions from across the globe.