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Overview : |
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Web business faces a crisis in confidence. Trust in site security is declining, and in increasing numbers consumers are scaling back their online transactions—or opting out entirely. Starting early in 2007, online companies will be able to definitively demonstrate their identity to customers—and customers will be able to confirm this identity before trusting sites. This opportunity comes as a result of the greatest development in the Web’s secure backbone in over 10 years. It is the introduction of a new kind of SSL Certificate, the first since the technology’s origin more than a decade ago. |
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