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Using Business Rules to Increase Opportunities for Upsell, Cross-Sell and Customer Satisfaction
By : IBM ILOG. IBM ILOG.

INFORMATION
   
  Published : Jul 14, 2009 
  Length : 16 
  Type : White Paper 
   
 
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  Overview :
  This white paper discusses one of the most effective ways to extend CRM functionality to competitively enhance your customers' experiences. By using business rules as a non-disruptive extension to your existing CRM system, you will facilitate highly personalized, flexible and consistent interactions in real time at the point of contact. Learn more today!
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Browse Related Categories :
Business Management , Customer Interaction Service , Customer Relationship Management , Customer Service , Enterprise Applications
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